Books & Bundles

Year-End Appeal Bundle
October 10, 2017

The Asking Workbook


How to ask for BIG gifts for your great cause! A 7-step guide featuring sample language, templates, and real-life examples.

This practical workbook is based on the authors’ decades of experience soliciting charitable donations and training others to do the same.

Whether you…

  • Have never done personal solicitation before
  • Need a refresher or a boost in confidence
  • Want to be more organized about how you approach the ask
  • Are going to train volunteers or professional fundraisers

…this book is for you!

We’ll walk you through a proven step-by-step process that can help anyone – really anyone – be successful at making personal asks.

This book will provide you with:

  • A 7-step guide, complete with checklists, that takes you through the personal solicitation process from start to finish.
  • The Asking PathTM – a tried and true method for structuring the solicitation meeting.
  • Ready-to-use templates and tools to organize your work.
  • Real-life tips and examples to help you visualize what to do and how to do it.

“Whether you’ve been asking for gifts for years or never at all, this workbook will help you. This is an easy-to-read, step-by-step guide for asking for large gifts that will bring about positive results. The real-life scenarios are spot on. Now there is no excuse to be afraid to ask for money – you just need to read this workbook.” – Faith Motter, Director of Development and Communication, Blue Sky Bridge

1 review for The Asking Workbook

  1. The Asking Workbook is a simple workbook that provides a step by step approach to securing major gifts. Professional fundraisers, as well as volunteers, will benefit from reading it and implementing the Asking Path. The workbook provides concrete steps to follow to identify prospects, establish a goal and a strategy, cultivate the prospect, prepare for the ask and making the ask. It offers checklists, templates, tools, and practical suggestions for all of the steps involved in securing a gift.

    The real-life examples found throughout the workbook are excellent. You have a coach to guide you through every step of the process. After reading the workbook you are sure to have more confidence in asking for gifts and knowing how to respond to what happens at the meeting when the ask is done. I highly recommend The Asking Workbook.

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